Google Analytics e-commerce data validator

Google Analytics e-commerce data validator

E-commerce Data Validator

Are your e-commerce statistics accurate? Are you making your most important decisions based on inaccurate data? Check the accuracy of your e-commerce transactions data quickly, easily and in-depth.

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Pinpoint e-commerce tracking issues

Upload transaction data from your e-commerce backend to compare it with the corresponding e-commerce transactions data in your Google Analytics account.

  • Analyzing thousands of transactions takes mere seconds
  • Detailed reports provide insights into any discrepancies found
  • Supports CSV and Excel transaction files
  • Supports all types of e-commerce platforms, including custom ones
  • Enhanced support for Shopify, Magento, OSCommerce, BigCommerce, and PrestaShop data files

Tool highlights

Summary result from data analysis

Overall accuracy and trend graph

Determine the overall accuracy of your e-commerce data by a single glance at the summary report from the comparison. Understand immediately if there is an issue with product revenue tracking, quantity of products or the number of transactions. Also highlights issues with tax and shipping costs, if any.

See immediately if there is an issue at any particular point in time with the helpful graphical display of the accuracy of each tracked parameter over time.

Detailed daily accuracy report

A daily breakdown of your ecommerce data will help get insights into the day-by-day performance of your tracking setup. Easily spot issues thanks to the helpful coloring.

Daily ecommerce data analysis
Transaction level analysis

Transaction-level reports

See individual transactions with issues, including transactions which are present in GA but not in the uploaded file (typically indicative of double-tracking old transactions), transactions missing from Google Analytics, as well as ones where there is a discrepancy in the values present in the data dump versus what was recorded.

Google Analytics automation tools

Simplify your e-commerce data audits

Experience the power and utility of all our Google Analytics automation tools during the 30-day free trial. No credit card required.

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See what our clients have to say

From time-saving tools to quick and amazing support (in the rare case) it is a must have. Analytics-Toolkit is truly a must-have for any large analytics team.

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Thomas Bosilevac
President and Founder, MashMetrics

The value added to our agency by these tools is tremendous. I would say it provides Inflow with the best bang for the buck out of any tool we pay for.

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Chris Hickey
Director of Inbound Services, InFlow